We ran a facebook promotion for him for 14 days which saw 714 new people like his fan page. We developed a marketing strategy, setup the Facebook advert, and then a promotional plan to ensure the competition got as much exposure as possible.

Afterwards we provided detailled analysis & voting audit reports to measure how successful the campaign was.

Every entry & vote generated a story on the users newsfeed, these stories were clicked 2981 times! 23 people entered generating 985 votes. But the most important statistic of all 2645 unique people visited the campaign!

All companies, both real-world and YES, need a web presence to help sell their products & services. So we’ve put together everything a YES company could need to kickstart their web engagement.

Web Boutique will supply:

• A domain name for 12 months (this is the address you type into the address bar such as www.youryescompany.co.nz)
• An email account for each student in your YES group (i.e. john@youryescompany.co.nz)
• Unlimited aliases for these email accounts (i.e. you might like anything sent to accounts@youryescompany.co.nz to be sent through to james@youryescompany.co.nz as he is the financial director)
• 12 months web hosting (a website needs a physical home on the internet, where the files are stored and access when people visit your website)
• WordPress installation and setup (WordPress is a great content management system that allows you to easily add new pages, edit old ones, and remove pages you no longer want. If you have a bit of design knowledge you can easily install new templates, or modify the basic one that comes preinstalled)

The normal cost for just the domain name and 12 months hosting is $275 + the extra costs of setting up and installing the website.

We’re offering this to YES students for just $120+GST.

If you would like to take up this offer, please contact us and mention you’re a YES company.

If you need any photography work of your product, we suggest you get in touch with Brady Dyer Photography.

Lauren tells us how the book came about. “Currently, information on the topic of flatting provides very limited answers or guidance to better prepare first time flatters, or to help overcoming situations which may arise in this environment. The ‘Flathates Handbook’ provides a detailed, yet creative and captive, option to fill this gap of information. Through discussions with experienced flatters, the book has been developed to share real life situations and scenarios making the content more relatable to its readers. It uses humour and unpredictability to ensure one is more prepared for flatting and to enhance their overall flatting experience.”

Make sure you check out more of Lauren’s amazing work.

Have a look at Brady’s behind the scenes blog for some great photos capturing the shots needed.

The branding has been used on everything from flyers, billboards, bus backs, tickets, brochures, race booklets, magazine advertising, newspaper articles, web blogs, tab self service kiosk’s and anything else you can think of.

As well as the main Wellington Cup branding, we also designed the logo and poster for the Pure Pavilion area of Wellington Cup.

And the logo for the Gazley Fashion in the Field.

It turned into a treasure hunt around Wellington, where we asked his 10,000+ fans to snap a photo of him out and about, and rewarded the first person to do so with a massive canvas print.

Want us to drum up an awesome social media marketing idea for your business? Get in touch.

Here’s a couple of entries through Brady Dyer Photography’s facebook page.

The rear of the car would get seen the most, so that’s where we focused our attention first. We got fellow photographer Duncan Rourke to take a photo of Brady in his studio. Here’s a photo of a photographer, taking a photo of a photographer, taking a photo of a photographer. Photoception much?

Source: Brady Dyer Photography Facebook Page

From there we designed the rear of the car to be a massive photo of Brady, taking a photo of the following car. There’s no denying what Brady does for a job while you’re following him.

We then turned our design over to the team at The Sign Foundry, a new signage company in Petone, who worked their magic. They opted for a fancy reflective vinyl for the logo itself,  similar stuff used on an ambulance, so when light hits this at night it shines like magic! On the sides of the car, they chucked Brady Dyer’s logo, phone number and website address.

We’ve seen the workmanship up close, and it’s amazing! Match that with their pricing, and you can’t go wrong with these guys. The first time we’ve used them for a clients job, and most certainly wont be the last. In fact, work is already underway for our next clients automobile make over! Just need to get their logo & branding nailed first.

To help celebrate his professional looking vehicle, we ran a Facebook competition through his Facebook page, so check out those deets too!

What if there was a way to only advertise to those people that you’ve identified are your target market? That’s where Facebook adverts come in.

Facebook adverts allow you to specify exactly who sees your advert. You can rest assured that every person who views (and clicks on your advert) is money well spent.

Here’s two examples of how Facebook adverts can benefit your business.

Brady Dyer is a Wellington-based wedding photographer. He wants to advertise to potential wedding clients. So what do we know about his target market? They’re going to live in Wellington. They’re more than likely going to be over 18. Most of Brady’s enquiries are with the bride-to-be, and most importantly there relationship status on Facebook is ‘engaged’.

By working out who his target market is, we can then design an advert that truly targets the people who will see it. We’ll include a photo of a bride looking beautiful, and text and plays with their heart strings.

You can see below that the audience for this advert is only 4,040 people. Because he knows every single one of those people are the exact people he wants to see his advert, he’s more than happy to pay to attract them.

A second example might be a new chain clothing store that’s opened in town.

We’ve established from our market research that their clientele are female teenagers. There’s not much point in advertising to people who live a great distance from the store, so the area is very specific.

By setting a daily budget, and a total budget for the campaign, there’s no surprises up front, you know exactly how much you’ll be spending, and most of all every one of those dollers is money well spent, and more important well targeted.

So if you think Facebook advertising sounds like the way to go, get in touch with us. We can help design your advert, target your audience, and get you a heap of new customers.