Brady Dyer Facebook Competition

Increase reach to social media channels through social marketing campaigns.

May 30, 2013

Brady Dyer is a Wellington photographer. He wanted to extend his social reach through his social media channels through a social marketing campaign.

We ran a facebook promotion for him for 14 days which saw 714 new people like his fan page. We developed a marketing strategy, setup the Facebook advert, and then a promotional plan to ensure the competition got as much exposure as possible.

Afterwards we provided detailled analysis & voting audit reports to measure how successful the campaign was.

Every entry & vote generated a story on the users newsfeed, these stories were clicked 2981 times! 23 people entered generating 985 votes. But the most important statistic of all 2645 unique people visited the campaign!

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